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About Madia

About Lee Heng Diamond Group


Back in 1949, MADIA's holding company, Lee Heng Diamond Company Limited (“Lee Heng”), was already one of the largest diamond trading companies in Hong Kong run by Chinese entrepreneurs. Lee Heng is uniquely qualified to help meet the purchasing needs of various types of customers. It began by importing and wholesaling diamonds, sourcing high quality gems and diamonds from around the world and distributing them to various Asian markets. Lee Heng was later incorporated in 1977 and now operates in a large portion of the diamond jewellery supply chain, including operating three other retail lines both online and offline.